How to make money on Twitch without affiliate or partner

You make money on Twitch without affiliate or partner by selling your viewers the gear from your stream, through a free shop on FanShop.

Twitch's routes and where they start

Twitch pays streamers through subscriptions, bits and ad revenue, and all three need Affiliate status, which asks for 50 followers plus a run of recent streaming activity. Partner sits above that with a higher bar. Sponsorships come once brands notice your numbers, and until then the only direct route is a donation link. Many streamers stream for months before any of it opens.

FanShop works from the first regular in your chat. The hoodie you wear on every stream and the cap from your overlay are pieces your viewers see for hours, and in a free shop on FanShop they can buy them.

Why your chat already knows your gear

A viewer who watches you three nights a week has spent more time looking at your hoodie than at most of their own clothes. They know the jersey you wear on match nights and the headset from a hundred streams. On FanShop the listing names the stream or the series the piece belongs to, and a regular recognises it without a second photo. That is why selling your own pieces to your viewers works before any Twitch programme does.

What a streamer's setup holds

Look at your VODs and pick out what appears on camera again and again.

• The hoodie from your regular streams
• The jersey from match nights or esports events
• The cap or beanie from your overlay and profile picture
• The headset that carried a hundred streams
• Sneakers from a just chatting or IRL stream
• Gear from a charity stream or a community challenge

List each piece with the stream it belongs to. Your regulars will know the night.

How you get in

1. Apply in the browser. A person reads your application.
2. You get your invitation by email and set up your shop.
3. You verify your identity once (18 and over).
4. You list your pieces, each one is approved by a person.
5. On a sale you download your prepaid label, pick a parcel shop and drop the parcel off. FanShop is the sender on the label, your name and address stay private.

FanShop is in pre-launch. Creators apply now and build their shops, buyers arrive at launch. A panel under your stream can point to the shop from the first night it opens.

What a sale pays and when

You enter the amount that should land with you, the shop price is calculated from it, and FanShop keeps 30 percent of the shop price. The buyer pays shipping at checkout, parcels ship across the EU, and returns go to FanShop.

Payouts go out once a month to your bank or Stripe account. A sale becomes due 14 days after confirmed delivery, which covers the buyer's statutory right of withdrawal. The minimum payout is 10 euros, and smaller amounts roll into the next month.

Common questions

Do I need Affiliate or 50 followers for FanShop?

No. FanShop has no follower minimum and no monthly fee. You apply, verify once, and your shop opens to the viewers you already have.

Does my address reach the buyer?

No. FanShop is the sender on the prepaid label, you drop the parcel at a parcel shop, and returns go to FanShop. Your name and address stay private, which matters when your viewers know your face.

Do I have to pay tax on this?

For most creators this is relaxed. Selling things from your everyday life is usually treated as a private sale, and the rules depend on the country you live in. Under EU platform rules, FanShop reports nothing to the tax office as long as you stay under 30 sales and 2,000 euros per year. If you sell regularly, a quick word with a tax adviser settles it. This is general information, not legal or tax advice. Full details are on our Notes and FAQ page.

What can I sell, and what stays out?

Pieces you have personally worn, used or owned: clothing, shoes and gear. New merchandise, reselling and underwear stay out, nothing sexual is listed, and presentation is always clean.